How to Use Scrapy on Anaconda

i´m with some problems when i try to use Scrapy. I am following the Scrapy Tutorial (here) and i can´t create a project.

Scrapy Tutorial to create a project

I was using the Spider IDE (found in Anaconda Navigator) but the instructions doesn´t work there, even the code (and i was importing scrapy). So i go to the Anaconda Prompt and got the following error:

Error on Anaconda Prompt

I just want to use Scrapy to my college research!

PS: There was another topic about it here but there wasn´t any solution.