Is it possible to open ios/android app without custom url scheme?

Usually applications are opened via custom:// registered url scheme with fallback to market / appstore.

Application i want to open does not have registered its custom url scheme both in Android and IOS.

Currently i have only one working solution for IOS - smart banners, but it is supported only in Safari:

<meta name="apple-itunes-app" content="app-id=APPID">

Perhaps there is a way for Android and IOS to open app without custom scheme?