What symbol use to link to blogs?

For a website that has users and blogs, I think it’s better to use @ for the users, since it’s more adequate and standard, but I want the users to be able to link to blogs as easily, like &blog. I like the ampersand, but it does not make much sense.

It has to be a symbol available on the keyboard, and that is not written usually at the start of a word.

I don't know what tags to use :/