How to stream video from my server to client browser using DirectShow?

I'm developing an ASP.NET application that's required to stream on-demand videos from server to client. Now I consider using DirectShow to do some kind of processing works before the video is transmitted over Internet. Following this article, I know I can transfer video stream over network through WMAsfWriter after it's processed by DirectShow and the output is a URL that the client can get access to through Windows Media player. But in my ASP.NET application, I want the video stream played on the web page of the client browser such as Chrome. I'm not sure if the output URL can be parsed by client browser and the video stream can be played there directly, so I want to ask that is it possible? If not, what extra steps do I need to take to achieve my goal?