Best way to serve uploaded multimedia content

I am currently developing a website that allows uploading of images and other files. At this point I have a couple of doubts.

The first is, where should those files be stored? I was thinking of storing them in the file system.

And the second, what is the most correct way to serve uploaded multimedia files? If you use the file system as a storage medium, should you use static routes configured on the server or is there another better alternative?